Urban and maritime ambiance between amusement centre and harbour: On the ancient area of the Bavaria-Brewery (ASTRA), at the top of the Landungsbrücken, between Davidstraße (David Street), Hopfenstraße (Hopfen Street), Zirkusweg (Zirkus Alley) and Bernhard-Nocht-Straße (Bernhard-Nocht-Street) a complete new district grew up. Since a few years it is not possible anymore to ignore the social change in the district St.Pauli. The Area of the old Bavaria-Brewery is for many ex-residents and critics the unloved symbol of the gentrification. Within the framework of the proposed urban-planning development the 30.000 square meter large area was fragmented into six building areas, which have all their own style of architecture. A square with supermarket, bakery, drugstore and banks generates the center of the new “district-in-the-district”. At the corner Bernhard-Nocht-Straße 3 / Davidstraße the Empire-Riverside-Hotel was built, including the 20up Bar on the 20st floor and at the Zirkusweg the spectacular Atlantic-Haus raises 90 meters into the sky. Also the view from the highest level of the 60 meter high Astra-Tower with a comfortable Roof-Terrace is amazing.