MOIN Filmförderung Hamburg Schleswig-Holstein

Pandemic cinema

26.02.2021 | Cinemas in the north join forces

Hamburg in the 70s in Roland Klick's "Supermarket"

Together against the coronavirus pandemic: next weekend (27 + 28 February), Hamburg's arthouse and district cinemas are joining forces for the online event "Eine Stadt sieht einen Film" and showing the 70s Hamburg classic "Supermarkt" by Roland Klick along with a large supporting programme. In Schleswig-Holstein, an association called Kinoverbund-SH has even been founded to pool the strengths of cinemas in joint campaigns and send out a nationwide signal.

17 cinemas, two days, one film: on 27 and 28 February, Hamburg's cinema world will be dominated by the multi-award-winning veteran filmmaker Roland Klick. His Hamburg milieu thriller "Supermarkt" about petty criminal Willi will be shown free of charge as part of the "Eine Stadt sieht einen Film" event via the websites of the participating cinemas and the officialEvent page be streamable. A contemporary document of the 70s that was previously only known to die-hard fans and is now being made accessible to a wider audience. "I myself only discovered the film very late. In 2019, a regular guest pointed out to me that Roland Klick was currently living in Hamburg - so we invited him to a screening of 'Supermarkt' at the Zeise that same year. He even got his own table and was allowed to smoke," recalls Zeise CEO and organiser Matthias Elwardt with a laugh. The audience liked Klick and his film so much back then that two more films by the now 81-year-old followed as special screenings: "Deadlock" and "White Star". That was before the coronavirus pandemic.

Leading actor Charly Wierzejewski as Willi

The last edition of "Eine Stadt sieht einen Film" took place in October 2020 between the two lockdowns with limited seating and a hygiene concept in the cinemas. Fatih Akin's "Short Sharp Shock" was shown. And in December, the idea for an online format emerged due to the pandemic. A sign of Hamburg's arthouse and neighbourhood cinemas lifting the cinemas into the public eye despite the lockdown: "We had a tight schedule and started work in January 2021 and contacted everyone involved. The two main actors and Directors Klick also agreed immediately," reveals organiser Manja Malz (Metropolis Kino). Matthias Elwardt adds: "The online edition was a great opportunity to include Roland Klick in the format. After all, a female Director is to be honoured this time in the physical version, which is expected in autumn 2021 - and Klick would have been left out."

Filming location tour for "Short Sharp Shock" with Fatih Akin and Adam Bousdoukos, among others, in October 2020

The special thing about "Eine Stadt sieht einen Film", apart from the film selection, is actually always the many events surrounding it - above all the discussions with the cast and crew after the screenings and the location tour to the original locations of the respective film. Impossible during Corona, of course, but they knew how to help themselves: The majority of the events were pre-produced and will also be available to stream on the 27th and 28th. From exciting conversations with actress Eva Mattes and Director Roland Klick to a location tour with leading actor Charly Wierzejewski, viewers can look forward to a packed online package including the film quiz, which is already available now, and an online photo exhibition atfilmtourism.com look forward to.

The participating cinemas

The 17 participating district and arthouse cinemas include 3001, Abaton, Alabama, B-Movie, Blankeneser Kino, Elbe Kino, filmRaum, fux Lichtspiele, Koralle, Lichtmeß, Magazin, Metropolis, Passage, Savoy, Schanzenkino 73, Studio and Zeise Kinos.

The "Eine Stadt sieht einen Film Online-Edition" is supported by Filmförderung Hamburg Schleswig-Holstein, the streaming platform Pantaflix and Filmgalerie 451.

"All pre-produced clips were of course shot in compliance with the coronavirus regulations. At the beginning of the year, I had to find out everything I needed to know and I am now very happy that such beautiful video documents have been created for this film," says Manja Malz. And you can tell in a positive sense that the event was not created by an agency, but from the cinemas in Hamburg. The location tour is being organised by employees of the B-Movies and Alabama cinemas, who are huge fans of Klick's films themselves. Matthias Elwardt and "1 Stadt sieht 1 Film" presenter Lili Hartwig conducted the interviews with the cast and crew themselves. The passion for the event and cinema culture in general shines through everywhere.

This year's pre-produced location tour during filming in the old Elbe tunnel
Around 47 years after filming, lead actor Charly Wierzejewski revisits some of the locations from "Supermarkt"

A great deal of passion has also been evident in Schleswig-Holstein in recent months. The Schleswig-Holstein Cinema Association was founded there in June 2020 despite - or rather because of - the current situation. An association of over 50 cinema locations from Schleswig-Holstein, which is unique in this form in Germany. "A crisis also creates opportunities. The cinema association brings the cinemas even closer together and makes them even more visible to the public and politicians. The association acts as a general point of contact, which is a great advantage in a large state like Schleswig-Holstein," says Dennis T. Jahnke, who is a member of the board of the new association and runs the Studio Filmtheater on Dreiecksplatz in Kiel together with Matthias Ehr. The cinema association's first joint event was not long in coming: the cinema action day in October received widespread media coverage and was very successful with numerous sold-out special screenings and events.

The CEOs of the Studio Filmtheatre in Kiel: Matthias Ehr (l.) and Dennis T. Jahnke
Meeting of the Schleswig-Holstein Cinema Association with Minister President Daniel Günther (left) last year

However, all the positive news cannot, of course, hide the fact that there was a sharp drop in sales last year and this year too. A forecast commissioned by the cinema association predicts a drop in sales of around 50 per cent for the current year in Schleswig-Holstein. "And that's still a positive scenario for an opening in April. If we look at the course of the last few days and weeks, it could be closer to a 70 per cent drop," says Jahnke. 2021 will therefore not be an easy year for cinemas either. Nevertheless, there is a lot going on at the Studio Filmtheater at the moment: cinema auditorium 3 has been completely renovated, including a new sound system. And the foyer is currently being repainted - without having to pay attention to public traffic. This has been made possible by the Future Cinema Programme from the federal government and the German Federal Film Board. "We receive up to 80 per cent funding for renovation work - that's an incredibly good signal from politicians. It would be disastrous if everything were to come to a standstill now. Without new technology - we are also currently redesigning our website and digital ticket sales - the cinemas might be hit in two to three years. So we're getting ready for the future," says Jahnke.

Room 3 in the Studio Filmtheater in September 2020 after renovation
Cinema auditorium 3 during the 2020 renovation work

Even if an opening date is not yet in sight, the cinema operators are already looking forward to being able to show great films on the big screen again soon: "My highlights for the next few months are Oscar contender 'Nomadland' by Chloé Zhao and 'The Rush' by Thomas Vinterberg, which should actually have its world premiere in Cannes in 2020," says Matthias Elwardt. Jahnke, on the other hand, is particularly looking forward to the new James Bond and the indie films "The Father" and "Ammonite". And everyone agrees on one thing: streaming platforms will never be able to replace the cinema experience.

We share this opinion - and are keeping our fingers crossed that the cinemas will reopen soon.

Credits: Stills Supermarket: Filmgalerie 451 Portrait Matthias Elwardt: Heike Blenk Photo Short Sharp Shock: Annika Boerm Cinema 3 Studio Filmtheater: Phillip Tonn
Share post
  • Auf facebook teilen
  • Auf x teilen
  • Auf linkedin teilen
This article was translated automatically. It can contain errors.